Privacy Policy

Last updated: 2 November 2026

This policy explains what personal information Looking After Me collects, why we collect it, who we share it with, and the rights you have over it. It applies to our website (lookingafterme.co.uk), the Looking After Me app, and our coaching and wellbeing services. It also covers our sales, marketing and events.

1. Who we are

Looking After Me Ltd ("Looking After Me", "LAM", "we", "us" or "our") is the data controller for the personal information described in this policy.

Looking After Me Ltd
Registered in England and Wales, company number 13863187
Registered office: The Flat, 76 High Street, Totnes, Devon, TQ9 5SN, England

We are registered with the Information Commissioner's Office (ICO). For any privacy question or request, emailprivacy@lookingafterme.co.uk or write to us at the address above.

2. Who this policy covers

  • Website visitors, including people who use our contact form or our free wellbeing test.
  • Service users: employees of our client organisations who use our coaching, app and care-access services.
  • Client contacts: HR, procurement and leadership contacts at current and prospective client organisations.
  • Suppliers, partners and job applicants.

3. If you use Looking After Me through your employer

What you share with your Health and Wellbeing Coach stays confidential. Your employer does not see your individual conversations, health information or app data.

We give your employer only aggregated, anonymised reports, covering groups of at least 10 people, so no individual can be identified.

We would only share information about you without your agreement where the law requires it, or where we believe there is a serious risk to your life or safety, or to someone else's. Where possible, we will talk to you first.

4. The information we collect

WhoInformationWhere it comes from
Website visitorsName, email, phone number, company, role and message; wellbeing test answers; device and usage data from cookiesYou, ScoreApp, cookies
Service usersName, work email, employer, job role and contact details; enrolment details; mobile number for secure loginYour employer, you
Service usersHealth and wellbeing information you share with your coach or in the app, including mental and physical health; coaching notes; app check-ins and mood data; referrals to GP, counselling or crisis supportYou, your coach, our care partners
App usersProfile picture (optional); device and error log dataYou, your device
Client contactsName, role, work contact details, correspondence, contract and billing detailsYou, your organisation, public sources
Applicants and suppliersCV, qualifications, references, professional registration details, bank detailsYou, referees, professional registers

Health information is special category data under UK GDPR and receives extra protection.

5. How we use your information and our lawful basis

PurposeLawful basisExtra condition for health information
Delivering coaching, check-ins and the appLegitimate interests, or contract where you contract with us directlyYour explicit consent
Arranging GP, counselling and crisis supportLegitimate interestsYour explicit consent; vital interests in an emergency
Aggregated, anonymised reports for your employerLegitimate interestsNot applicable once data is anonymised
Secure login, including one-time passcodesLegitimate interestsNot applicable
Keeping the app working and fixing errorsLegitimate interestsNot applicable
Managing our contract with your employerContract; legitimate interestsNot applicable
Answering enquiries and providing the wellbeing testLegitimate interestsNot applicable
Marketing to business contactsLegitimate interests; consent where electronic marketing law requires itNot applicable
Safeguarding, quality assurance and complaintsLegal obligation; legitimate interestsSafeguarding of individuals at risk (Data Protection Act 2018)
Legal and regulatory complianceLegal obligationEstablishing or defending legal claims, where relevant

You can withdraw your consent at any time by contacting us. This won't affect anything we did before you withdrew it.

6. Using the Looking After Me app

Profile pictures. You can choose to upload a profile picture so other members can recognise you in in-app chat and community features. You can change or remove it at any time in the app settings. We delete it when you remove it or close your account.

Inviting colleagues. If you choose to invite contacts from your address book, we use their details only to send that invitation. We do not store your contacts on our servers or our suppliers' servers.

One-time passcodes. We send transactional text messages containing one-time passcodes so you can log in securely. We do not use your mobile number for marketing.

Log data. If the app hits an error, we collect diagnostic information through our technology suppliers. This can include your device's IP address, device name, operating system version, app configuration, and the time and date of use. We use it only to keep the app working and secure.

7. Who we share your information with

We share personal information only where needed, under written contracts that protect it:

  • Care partners: our GP, counselling and crisis-support partners, when you are referred to them.
  • Technology suppliers: KlimateNet (app platform), Amazon Web Services (hosting), Notion (coaching records), ScoreApp (wellbeing test), Apple and Google app store services, and our email, CRM and IT support providers.
  • Professional advisers: our lawyers, accountants and insurers.
  • Your employer: aggregated, anonymised reports only (see section 3).
  • Authorities: where the law requires it, or to protect someone's life or safety.
  • A buyer or investor: if our business is sold or restructured, under strict confidentiality.

Our suppliers may use your information only to provide services to us, and may not use it for their own purposes. We do not sell personal information. A list of our suppliers is available on request.

8. International transfers

We aim to store data in the UK or the European Economic Area. Where a supplier processes data outside the UK, we use safeguards approved under UK law, such as an adequacy decision or the ICO's International Data Transfer Agreement or Addendum. For service users in Ireland and the EEA, transfers to the UK rely on the EU's adequacy decision for the UK.

9. How long we keep it

InformationHow long we keep it
Coaching and care records8 years after your last contact with us
App dataFor the length of your employer's contract, plus 6 months, then deleted or anonymised
Profile picturesUntil you remove them or close your account
Website enquiries and wellbeing test results2 years from your last contact with us
Client contract and billing records6 years after the contract ends
Unsuccessful job applications6 months

10. How we keep it safe

We use encryption, access controls, multi-factor authentication, staff confidentiality agreements and data protection training. Only the people who need your information to support you can see it.

No method of sending or storing data online is 100% secure, but we take every reasonable step to protect your information, and we will tell you and the ICO about a serious breach where the law requires it.

11. Your rights

You have the right to:

  • get a copy of your personal information
  • have inaccurate information corrected
  • have your information deleted in certain circumstances
  • restrict or object to how we use it, including for direct marketing
  • data portability, where it applies
  • withdraw consent at any time, where we rely on consent

To use any of these rights, emailprivacy@lookingafterme.co.uk. We will reply within one month, and there is usually no charge.

12. Complaints

Please contact us first so we can try to put things right. You also have the right to complain to the regulator:

13. Cookies

Cookies are small files stored on your device when you visit a website. We use essential cookies to make our website work. We use analytics cookies only with your consent, and you can change your choice at any time.

The app itself does not set cookies, but some third-party tools inside it may. These are covered by the suppliers listed in section 7.

14. Links to other websites

Our website and app may link to other websites. We don't control those sites and aren't responsible for their content or privacy practices, so please read their privacy policies.

15. Children

Our services are for adults aged 18 and over. We do not knowingly collect information from anyone under 18. If we learn that we have, we will delete it. If you think a child has given us information, please contact us.

16. Changes to this policy

We update this policy when our practices change. The date at the top shows the latest version. We will tell service users directly about any significant change.

17. Contact us

Email:privacy@lookingafterme.co.uk

Looking After Me Ltd · Registered in England and Wales · Company number 13863187

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